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Data Centers’ Next Hurdle: Winning Public Trust and Social License

In recent years, the data center sector’s biggest limitations have been physical: power, land, transmission infrastructure, and supply chains. Community sentiment is increasingly becoming just as critical a factor. In June, voters in Monterey Park, California, approved a ban on new data centers following a heated battle over a proposed facility.

In April, residents of Festus, Missouri, who opposed a proposed $203 billion campus, voted out every incumbent council member who was up for reelection. Different communities, same result: locals are calling for a bigger say in decisions that will have lasting effects on their areas.

According to Ihab Osman, an independent strategist focused on data centers and mission-critical infrastructure, a broader trend is unfolding. “I believe that these are no longer limited to being individual local conflicts,” Osman mentioned. There are initial indications that AI infrastructure has shifted from being an issue related to real estate and power procurement to a matter of public acceptance and credibility.

Related: Data Centers Focused on Community Engagement: Effective Participation. The timing is significant.

 

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